Founded in 2004, Service Financial Company began with a simple mission: to make home improvements accessible to everyone. No red tape. No surprise fees. Just straightforward financing that lets homeowners act when the time is right – not just when the savings account allows.

As a subsidiary of Truist, we combine local understanding with national resources. Unlike banks, we only finance home upgrades – from roofs to basements. That specialization means:

-Faster approvals (often in 24 hours)

-Flexible terms (0% interest options)

-Direct contractor partnerships (seamless project funding)

We’re not just lenders; we’re home advocates. Our team reviews every application personally, because we know a kitchen remodel isn’t just about cabinets – it’s about family memories. A new roof isn’t just shingles – it’s peace of mind.